
Client: ATM
Campaign: Celebration of ATM mothers
Concept: “Mothers beyond all stereotypes”
Execution: Video
CHALLENGE
Celebrating ATM mothers on Mother’s Day, giving at the same time a message that can resonate with all Italian mothers.
CREATIVE STRATEGY
Our culture is now facing the overcoming of some stereotypes related to the figure of mothers.

ALTRI PROGETTI























NEON 2020 S.r.l.
via Telesio 19
20145 Milan – Italy
info@neon2020.com
Ph. +39 02 33002585
VAT N. IT-10981400962
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