Alfalife

Cliente: Freia Farmaceutici

Campaign: Lancio prodotto

Concept: “L’integratore che vuole bene a tutti. Anche a me.”

Execution: Video Strategy / Print / Web Site / Display

CHALLENGE

Lanciare sul mercato un nuovo integratore anticolesterolico 100% vegetale.

CREATIVE STRATEGY

«Puntiamo sull’assenza di effetti collaterali utilizzando soggetti che in ambito pharma non si usano mai»

01_img_portfolio_1500x750_Alfalife_Stampa

02_img_portfolio_1500x750_Alfalife_Digital

ALTRI PROGETTI

https://www.neon2020.com/wp-content/uploads/2023/10/img_portfolio_hp_Morbivel_705x472.jpg 472 705 Chiara Beretta https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Chiara Beretta2023-10-02 14:57:022023-10-02 14:57:03Nuncas – Morbivel

https://www.neon2020.com/wp-content/uploads/2023/07/img_portfolio_hp_PRIDE_2023_705x472_01.jpg 472 705 Chiara Beretta https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Chiara Beretta2023-07-04 16:47:402023-07-04 16:47:41Atm – Pride 2023

https://www.neon2020.com/wp-content/uploads/2023/04/img_portfolio_hp_TOBE_705x472.jpg 472 705 Chiara Beretta https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Chiara Beretta2023-05-08 11:45:502023-05-08 11:45:51To Be Milano

https://www.neon2020.com/wp-content/uploads/2023/04/img_portfolio_hp_Nuncas_Rinfresca_705x472.jpg 472 705 Chiara Beretta https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Chiara Beretta2023-05-03 15:18:102023-05-03 15:18:12Nuncas – Rinfresca

https://www.neon2020.com/wp-content/uploads/2023/02/img_portfolio_hp_ATM_RISPETTIAMOCI_705x472.jpg 472 705 Chiara Beretta https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Chiara Beretta2023-05-03 14:25:172023-05-03 14:25:18ATM – Rispettiamoci

https://www.neon2020.com/wp-content/uploads/2023/02/img_portfolio_hp_JANSSEN_immunology_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2023-02-24 10:02:312023-02-24 10:05:42Janssen Immunology

https://www.neon2020.com/wp-content/uploads/2022/07/img_portfolio_hp_ATM_Pride_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-07-05 22:49:262022-11-03 18:10:47ATM

https://www.neon2020.com/wp-content/uploads/2022/07/img_portfolio_hp_MELIN_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-07-05 22:29:462022-07-06 08:57:16Mellin

https://www.neon2020.com/wp-content/uploads/2022/06/img_portfolio_hp_CGM_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-06-28 21:27:542022-09-06 17:28:28CGM

https://www.neon2020.com/wp-content/uploads/2022/09/img_portfolio_hp_DAFLON_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-06-28 21:15:002022-11-03 17:50:46Daflon

https://www.neon2020.com/wp-content/uploads/2022/09/img_portfolio_hp_PIAZZA_DANTE_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-06-28 21:10:282022-11-03 17:51:55Piazza Dante

https://www.neon2020.com/wp-content/uploads/2022/06/img_portfolio_hp_DMM_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-06-28 21:02:472022-06-28 21:46:58Di Mano in Mano

https://www.neon2020.com/wp-content/uploads/2022/05/img_portfolio_hp_ATM_Mamme_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-05-23 13:37:012022-11-03 17:53:29ATM – Festa della mamma

https://www.neon2020.com/wp-content/uploads/2022/04/img_portfolio_hp_BATMAN_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-04-02 06:54:242022-11-03 17:54:43Risiko Batman

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_JANSSEN_ONCOLOGY_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 18:03:462022-11-03 17:56:01Janssen Oncology – Campagna di prevenzione

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_NUTRICIA_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 18:02:232022-11-03 17:56:46Nutricia FortiFit

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_BERGOMI_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 17:48:402022-11-03 17:57:21Janssen Oncology – Digital activation Beppe Bergomi

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_ILPOST_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 17:47:182022-07-06 09:04:01Il Post – Cose (Spiegate bene)

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_ROCHE_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 17:45:452022-07-06 09:04:35Roche Diabetes Care – Campagna prodotto

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_JANSSEN_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 17:40:452022-11-03 17:58:28Janssen – Campagna di disease awareness

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_ZAMBON_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 17:01:002022-07-06 09:06:22Zambon – Campagna corporate global

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_TAMIYA_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 17:00:342022-11-03 17:59:45Tamiya – Video content prodotto

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_PROMEDIAL_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 16:55:142022-11-03 18:00:28Promedial – Lancio prodotto

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_VANELLI_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 15:53:352022-11-03 18:01:21Sound Faktory – Joe T Vannelli Live On Tour

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_CHIOSTRO_SARONNO_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 14:00:172022-07-06 09:08:47Chiostro di Saronno – Campagna di awareness

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_ALFALIFE_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 13:43:232022-11-03 18:02:33Alfalife – Lancio prodotto

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_IPERBOREA_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 13:14:582022-07-06 09:10:01Iperborea – Campagna lancio in libreria

https://www.neon2020.com/wp-content/uploads/2022/02/img_portfolio_hp_TIMBERLAND_705x472.jpg 472 705 Nicolò Michetti https://www.neon2020.com/wp-content/uploads/2022/02/logo_NEON_color_02.png Nicolò Michetti2022-02-05 11:33:492022-11-03 18:03:19Timberland – Video e foto branded content

Prec Succ

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